AI Insights · Timothy · April 2025
Top Drawing & Coloring Apps on iOS in Australia: Q1 2025
Explore the performance trends of the top five drawing and coloring apps on iOS in Australia during Q1 2025, with insights on downloads, revenue, and active users.
In the first quarter of 2025, the leading drawing and coloring applications on iOS in Australia showed varied performance metrics, reflecting diverse trends in downloads, revenue, and active user engagement. The following insights are based on data from Sensor Tower.
Color Pop AI - Coloring Book experienced a fluctuating pattern in weekly revenue, peaking at approximately $7.6K in late March. Downloads saw noticeable variability, with a high of 8.6K at the start of January, while active users decreased from 20.9K to 14.7K over the quarter.
Color by Number：Coloring Games from Wildlife Studios maintained a steady revenue stream, reaching about $5.5K in late February. Downloads peaked at 7.6K in the first week of January, and active users fluctuated, ending the quarter at 14.4K.
Zen Color - Color By Number showed consistent growth in active users, increasing from 21.8K to 22.5K. Revenue remained stable, with a peak of $566 in early March. Downloads varied, reaching a high of 5.4K in mid-March.
Happy Color by Numbers Game managed to keep a strong user base with active users starting at 41.5K and peaking at 44.8K mid-quarter. Revenue stayed modest, with a maximum of $381 at the beginning of January, while downloads hovered around 2K throughout the quarter.
Finally, Phone Case DIY saw a decline in active users from 9.1K to 4.8K by the end of March, despite a consistent download rate with a peak of 3.2K in January. Revenue data was not available for this period.
For more detailed insights and data, visit Sensor Tower's platform.
